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10 Tips to Create a Responsive Email Template
Boy Wongsakorn
Creating a responsive email template is mandatory for all businesses and individuals who want the recipients to take the emails seriously...

Best Practices to Collect Customer Data
Having these details about your customers enables businesses to create quality products and best customer experience. It must be a data that is relevant...

Why RCS Makes Texting Even Better?
Messaging is now emerging as one of consumers’ preference in brand interaction. It can no longer be confined to a plaintext SMS that cannot support...

Best Types of Marketing Tools for Small Businesses
Here are 12 of the best types of marketing tools that can be used by any small business owner looking to get started with marketing their product or service.

Learn to know the difference between PDPA vs GDPR
Personal data is any data about an individual can be considered as personal data. This includes personal identification number, mobile number, date of birth...

How does iOS15 will affect Email tracking?
Brace yourselves to the changes that Apple has implemented. Email marketing strategy can significantly change after Apple introduced its iOS 15.

The Rise of Social Commerce
In the age where people are constantly on their phones checking and engaging to more than just one social media. This has become an extension of ourselves daily

Importance of phone calls in email performance metrics
We are talking about the number of phone calls generated if an email triggers a phone call that particular lead should be attributed to your email marketing efforts.

How to avoid Gmail spoof warning
The Email Service Providers (ESP) are trying to catch all the spammer but the collateral damage of these issues includes some good marketers who are trying...

Whats the difference between HTML and Plain text campaign?
It is important to know the difference between HTML and plain text email campaign and how they can affect your delivery and engagement of your campaign.

Make a great impression with happy birthday campaign
Birthday emails are good for your business. This will build a good relationship with your customers on a personalized level. According to Experian 481% conversion...

The Difference Between Hard and Soft Email Bounce
We receive a lot of response from many recipient servers then we analysed it to classify what kind of email bounces. After we know and classify...

Email Marketing Automation Trends in 2019
Email marketing makes the life of the marketers easier in so many ways. You don’t have to wait anymore to send that email at the right date at the right time...
